Get to know Meal Garden and allow your business to expand rapidly.

Join Kiki and Tobey Wilder,a clinical nutritionist, in this conversation to know more about Meal Garden and the endless opportunities to make your business grow without sacrificing your personal time.

First, what is the difference between a clinical nutritionist, nutritionist, and dietitian?

Toby explains in a simple way the difference between the three terms;* let's keep in mind she lives in Australia, so the terms may vary for each country.

1. General nutritionists: few months to a year course; they tend to work with people who are, for the most part, “healthy” to help improve or optimize their health.
2. Dietitian: 4-year degree, generally dealing with more complex health concerns, mainly hospital-based but can work under their own practice.
3. Clinical nutritionist: 3-year degree, more flexibility on how to treat the patient - including the appreciation of more holistic methods.

Toby chose to be a clinical nutritionist, and she explains that it was driven by her desire to incorporate holistic knowledge into her studies. This allowed her to deepen herself in the business more fully.

“...this way, I get to incorporate a bit of a functional medicine approach, which I find quite beneficial.” Toby Wilder.

Working with Individual Clients as a Clinical Nutritionist

“I firstly look at the evidence available to me from my studies and verified research, but I’m also seeing when I'm in practice, what's actually working for people as well.” Toby Wilder

Toby is such a perfect example of the mantra of a clinical nutritionist: use what works best for the client. There might be specific facts behind each decision when it comes to supporting a client, but really every single one of them might look very different and also have a different outcome because of bio-individuality.

She highlights how fascinating - but also how crucial it is to make a personalized plan based on each individual client, in order to expand the possibilities of succeeding, especially over the long term.  

Busting Through Information Overload

Wilder makes a very important point when it comes to sharing information with first-time clients. She states that oftentimes if a lot of information is given out to clients all at once, and it usually ends up being very ineffective and misses out on the opportunity to help them implement lasting change.

As health & wellness practitioners, it is vital to keep in mind that we want to bring about sustainable behavioral change - not so much just a short-term fix for our clients. Thus, we must make sure there is a solid basis in the client’s mind to safely build up more knowledge step by step.

Onboarding Clients for Success

Toby reveals she manages sessions with her clients in her own business, which is essentially dependent on the longevity of each one.

Some of her new clients simply receive weekly sessions, with the strategy being that, as time passes by, the sessions will stretch out a little bit more and more. However, this doesn’t always apply to every client, so as experts, we should attend to each client's needs based on their set goals and a deeper understanding of the process involved. Toby stresses the importance of keeping things as efficient as possible - the goal is to get them well on their way & where they need to be: not keep them as lifelong clients!

Finding Meal Garden

“I was looking for something for growing my business when I was first starting out, and Meal Garden gave me more flexibility of time.” Toby Wilder

Thanks to Meal Garden’s ease of use and all of the pre-made (yet still customizable!) materials,  Wilder could focus on other areas of her business, all while offering meal plans and recipe management for her clients fast & easily. It was a more enjoyable experience not only for her business - but for each of her individual clients.

The Real Secret to Client Compliance

Essentially, Toby describes this as meeting the client exactly where they’re at NOW.

Furthermore, getting to know the client personally is a very important aspect of how you serve them. It’s the vital ingredient BEFORE you create a meal plan, and is key for them to have success following your recommendations.

Wilder assures that the best way to make this happen is to pay attention to their unique preferences and ensure that the client is involved in the process of creating a meal plan. This allows for in-the-moment changes and tailoring their guidelines to an eating plan that they feel good & excited about!  

“If you give something to someone that they're actually going to enjoy - the chances of them sticking with it are definitely higher!” Wilder

Interested in connecting with Tobey?

Links to Resources:

Website: https://www.tobeywilder.com.au/

Instagram: tobeywilder_nutritionist_

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